Public Relations & Media
Training courses
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Securing Exclusives and Long-Term Relationships with Reporters
📍 Tunis
Build the pitching skill and long-term trust that earn genuine exclusives, and keep reporter relationships strong betwee
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Building and Maintaining Journalist Databases and Media Lists
📍 Tunis
Build accurate, segmented journalist databases and media lists, and maintain them so pitches reach the right reporter in
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Deepfake and Synthetic Media Risk Response for Communicators
📍 Tunis
Build detection, verification and rapid response protocols for deepfakes and synthetic media that target an organisation
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Issues Management and Horizon Scanning for Reputational Risk
📍 Tunis
Build horizon scanning and issues management processes that catch reputational risks while they are still manageable, be
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Product Recall Communication Across Regulators, Retailers and Media
📍 Tunis
Coordinate product recall communication across safety regulators, retail partners and media so consumers act quickly and
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Litigation Public Relations During Active Legal Disputes
📍 Tunis
Coordinate communication strategy with legal counsel during active litigation, from filing to verdict, without compromis
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Dark Site Preparation and Crisis Simulation Exercises
📍 Istanbul
Build a ready-to-launch dark site and design realistic crisis simulation exercises that test a communication team's plan
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Equipping Middle Managers as Cascade Communicators
📍 Cairo
Train middle managers to translate leadership messages accurately, hold team conversations with confidence, and route em
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Intranet and Internal Newsletter Strategy for Distributed Teams
📍 Cairo
Build an intranet and internal newsletter strategy that reaches dispersed and remote staff with relevant, findable conte
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Facilitating Town Halls and All-Hands Leadership Briefings
📍 Tripoli
Plan, script and facilitate town halls and all-hands briefings that turn leadership updates into confident live moments,
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Communicating Redundancies and Layoffs with Legal and Ethical Care
📍 Tunis
Plan and sequence redundancy communication so legal obligations, manager scripts and support for affected staff and surv
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Change Communication Playbooks for Mergers and Restructuring
📍 Abu Dhabi
Build the change communication playbook that carries a merger or restructuring from confidential planning through Day On
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Employee Advocacy Programmes for Amplifying Corporate Messages
📍 Tripoli
Design and run an employee advocacy programme that turns willing staff into credible amplifiers of corporate messages, w
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Selecting and Managing Public Relations Agency Retainers
📍 Cairo
Run a rigorous agency selection process and manage the resulting retainer with a clear scope of work, KPIs and review ca
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Editorial Calendars and Content Governance for Communication Teams
📍 Tunis
Plan a shared editorial calendar and build the governance, sign-off and taxonomy that keep a communication team's conten
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